In the dynamic world of coaching, there's a common misconception that a powerful coach is one who can push, prod, and even "force" a client towards their goals. However, the truth is quite the opposite. The real force of a great coach lies not in coercion, but in a far more subtle and ultimately more effective approach: empowerment. When a coach attempts to impose their will or dictate a path, they inadvertently undermine the client's autonomy and intrinsic motivation. Lasting change and genuine growth don't come from external pressure; they blossom from internal discovery and a deep sense of ownership.
A truly impactful coach understands that their role is to facilitate, not to dominate. They create a safe, supportive space where clients feel empowered to explore their own challenges, uncover their own solutions, and chart their own course. This involves masterful listening, incisive questioning, and the ability to reflect insights back to the client in a way that resonates deeply. It's about building trust, fostering self-awareness, and equipping individuals with the tools and confidence to navigate their own journey. The "force" here isn't about pushing someone uphill, but rather about clearing the path and illuminating the client's own inherent strength to climb.
Ultimately, the goal of great coaching isn't to create dependence, but independence. When a client feels genuinely heard, understood, and respected, they are far more likely to embrace change, take meaningful action, and achieve sustainable results. The legacy of a truly great coach isn't a list of clients they "forced" to succeed, but rather a community of individuals who, through gentle guidance and unwavering belief, discovered their own power and built their own extraordinary lives.
Have a wonderful week,

Luc Dermul
CEO & Founder of The Coach Valley & Life Coach